Razors

Presents shaving is one of the day-to-day activities of most adult male. Different types of shavers are utilised by people. Surprisingly, razors have been portion of human innovation since the morning of clip. Work force and adult females have been shaving since prehistoric times with all kinds of razors. Although, they were different in visual aspect from the modern razors, they were still used for the same intent. ( http: //www.luxury-razors.co.uk/razors-history/ )

Archeologists presumed that the razors were made of flints, shark dentitions or clam shells. Razors can be traced from 30,000 Before Jesus and at that clip hair remotion was seen as portion of tribal position and wealth. Pre-historians unearthed solid gold and Cu razors in Egypt during the 4th millenary Before Christ.

Prehistoric razorhttp: //www.shavingstuff.com/pictures/Shark % 20tooth.jpg

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( hypertext transfer protocol: //cremocream.com/articles/blog/ ) and ( hypertext transfer protocol: //en.wikipedia.org/wiki/Razor )

The traditional consecutive razor was the chief type for shaving before the twentieth century. ( hypertext transfer protocol: //en.wikipedia.org/wiki/Straight_razor ) hypertext transfer protocol: //upload.wikimedia.org/wikipedia/commons/thumb/5/5e/Open_Razor_with_double_stabiliser.JPG/250px-Open_Razor_with_double_stabiliser.JPG

However such razors demanded intense attention and people easy cut themselves while shaving. Jean-Jacques Perret invented the first of all time safety razor ; it is a razor that protects the shin from the blades ‘ border. Then King Camp Gillette, a going salesman, was looking to do money to back up his household whose house was wholly damaged in Chicago fire of 1871. His ocean trip led him to William Painter, the 1 who invented the disposable Crown cork bottle cap, who guaranteed him that the lone manner of fulfilling consumers is through invention. One forenoon in 1895, while shaving Gillette got the brightest thought of a new safe razor with disposable blade and far most one which would be cheap. Experts affirmed that such cheap blades would be impossible to bring forth but in 1901 MIT alumnus William Nickerson accepted to seek. After two old ages of efforts, he succeeded in 1903 and the production of the Gillette safety razor and blade began. On the 15th of November 1904, King C. Gillette was granted the patent # 775,134 and gross revenues grew invariably. The Government provided the full armed force with Gillette Safety Razor during the World war 1 and by the terminal of the war, some 3,5 million razors were given into military custodies. ( hypertext transfer protocol: //inventors.about.com/library/inventors/blrazor.htm ) hypertext transfer protocol: //www.sciencemuseum.org.uk/images/object_images/535×535/10316807.jpg

‘Source of picture-http: //www.sciencemuseum.org.uk/images/I048/10316807.aspx ‘

Chemical reaction in the market

Safety razor was considered to be a great leap from the traditional consecutive razor. Straight razors besides known as ‘Cut Throat Razors ‘ have a full hollow blade sharpened on one border. The ‘Cut Throat ‘ name was given since that razor was extremely unsafe since it could easy cut person ‘s pharynx ( http: //www.executive-shaving.co.uk/cut-throat-razor.php ) . Such razors demanded high attention when shaving. Jean-Jacques Perret created the first of all time safety razor and his merchandise was advertised as ‘The best available shaving method on the market that wo n’t cut a user, like consecutive steel razors ‘ . The safety razor made its name merely when King Camp Gillette, with the aid of William Nickerson, introduced it with disposable blade. ( http: //www.thehairfacts.com/razor-shaving.htm ) . During the 1st World War, King Camp Gillette provided the full ground forces force with his invention and by the terminal of the the War about 3.5 million razors and 35 million were already in the custodies of military forces. In a sense it can be said that an full state was converted towards Gillette razors. ( hypertext transfer protocol: //inventors.about.com/library/inventors/blrazor.htm )

Soon the concern was spread in other parts of the universe, non merely in the United States but it expanded to Canada, England, France and Germany. By 1915, 450,000 units of razors and over 70,000 blades had already been sold. ( http: //www.marketingcrossing.com/article/220303/King-C-Gillette-Inventor-Marketer-and-Strategist/ , article by Amit Agarwal ) . This shows that clients were satisfied with the inexpensive disposable safety razor and since so about everyone had started utilizing the safety razor. It was clearly accepted by the society. In the 1920 ‘s, smaller safety razors were developed for adult females. ( hypertext transfer protocol: //homepage.ntlworld.com/paul.linnell/sso/razors.html ) Work force and adult females could easy make their shave with lesser hazard of hurt. King Camp Gillette thought was to sell at the cheapest monetary value possible with his face on every individual battalion of razor. This thought of him gave him the rubric “ the sort with the adult male ‘s face ” . ( http: //www.marketingcrossing.com/article/220303/King-C-Gillette-Inventor-Marketer-and-Strategist/ by Amit Agarwal ) Then came the being of the electric razor, which was invented by Colonel Jacob Shick. It was known as the ‘Electric Dry Shaver ‘ and when it was foremost introduced ; it did non hold had that great impact on the market. It consisted of a motor and a flexible tool taking to a shaving terminal significance that it was non that ready to hand. In 1931, Colonel Jacob Shick came up with a new theoretical account which was easier to manage and which besides had a better expression. The concern of electric shavers grew steadily and newer stylish versions were shortly on the market. ( hypertext transfer protocol: //iavbbs.com/gflinn/schick.htm ) hypertext transfer protocol: //iavbbs.com/gflinn/schick1.gif

On one side was the outgrowth of the electric shaver and on the side, the development and invention of the safety razor continued. The fact that King Camp Gillette made luck with his thought of safety razor with disposable blade, attracted rivals and shortly there were other houses, like ‘Bic ‘ , made their manner onto the razor market. During the 1960 ‘s the safety razor which at that clip was already widely used was started to be provided with rust-prone C steel and needed frequent replacing but this was for merely a short period of clip because of the betterment towards more cost-efficient stainless-steel blades. The 1970 ‘s saw the selling of the twin-bladed razors and the to the full disposable one by the ‘Bic ‘ company. ( http: //www.ehow.com/about_5038278_history-safety-razor.html ) Within less than a century razors had become a big industry and consumers were faced with all assortments of razors with different coloring material, designs and trade name names. Invention of razors did non halt at any point since competition was and is still high. Electric razors were designed for adult females merely and new types of safety razors with multi-blades were besides found on the market.

In 1998, Gillette Company introduced a new safety razor to the shave amateurs. It consisted of three blades and was called ‘Mach3 ‘ . Gross saless for the house increased by 50 % and net incomes expanded. It can be said that the populace adored the 3-bladed razor construct and it had established itself in the market really fast. Obviously, it did non take excessively long to see the outgrowth of the four blade cartridge designed by Schick Company. ( hypertext transfer protocol: //en.wikipedia.org/wiki/Safety_razor ) . It demonstrated the relationship of entrepreneurship and invention. The invention brought success to the houses and besides it was the lone manner to last on such a competition-oriented market. Such enlargement had the great advantage to convey occupation chances to people and besides allowed for different picks of razors to the society. In Economics footings, it can be described as an addition in populating criterion through the assortments of merchandises available.

Critical Position

Razors have been portion of human history since the morning of clip. Just like other merchandises, it has been undergoing huge betterments throughout the old ages. Some invention can be shown in the chart below.

The traditional consecutive razor- it was largely used before the eighteenth century

hypertext transfer protocol: //www.cachebeauty.com/straight_razor_0098.main.jpg

The First Safety Razor invented by Jean Jacques Perret in the late eighteenth century.

hypertext transfer protocol: //www.idsgn.org/images/now-and-then-do-we-really-need-five-blades/1762.jpg

First Safety Razor with disposable blade, invented by King Camp Gillette, in the 1900 ‘s.

hypertext transfer protocol: //images.imagestate.com/Watermark/1151897.jpg

The Electric shaver developed by Colonel Jacob Shick in 1931.http: //iavbbs.com/gflinn/schick2.gif

( Please turn to following page )

In the 1960 ‘s, safety razors were made with unstained steel blades. hypertext transfer protocol: //www.idsgn.org/images/now-and-then-do-we-really-need-five-blades/1960s.jpg

The Single Edge Razor developed in the late twentieth century. hypertext transfer protocol: //badgerandblade.com/gallery/displayimage.php? imageid=14993

The Double Edge Razor was besides created in the late twentieth century.http: //www.straightrazorplace.com/forums/attachments/shaving-safety-razors/39032d1267979240-pils-double-edge-safety-razor-ikon-pair.jpg

1971- The Twin Blades safety Razor

1974-The Twin Bladed safety razor which was to the full disposablehttp: //t0.gstatic.com/images? q=tbn: ANd9GcQGuLqXL2H5_86ReS9uWq5l7v2HaqgGswm2O7KcwO5dgjD94U63Lg

hypertext transfer protocol: //money.cnn.com/2003/05/20/news/four_blade/cap_mach3.jpg hypertext transfer protocol: //t2.gstatic.com/images? q=tbn: ANd9GcSQ4HAxqDFimiRGA47vxh3axGUHcKNSHouMkc1-S-NVXctw5UCS hypertext transfer protocol: //t3.gstatic.com/images? q=tbn: ANd9GcSYzMPv3YFJeqG5vDjuw7Y38hjsHuKEoZmAJ1rSUNBTyjnfrsaaAw hypertext transfer protocol: //www.bocaraton.com/images/ShaveMate_6_blade_Diva_Titan.jpg

1998- Three Blades Razor 4 Bladed Razor 5 Bladed Razor and 6 Bladed Razor Respectively

( Most Recent )

Razor has had great alterations in its design, coloring material and in its visual aspect as a whole. However its intent has non changed. It is being used by work forces and adult females across the Earth for shaving intents. In my sentiment, invention occurred due to the undermentioned grounds.

First one of the chief grounds is the fact that the traditional heterosexual razor, known as the ‘Cut Throat Razor ‘ had to be handled with attention and as its name indicates, it frequently caused cut while shaving. This was one of the chief intent for the safety razor. It had to replace the consecutive razor to fix and ease shaving procedure. These razors were easy to utilize and it prevented hurts.

A 2nd ground for invention was the competition factor. The razor market consists of assorted houses. In order to separate themselves from one another and in order to last in the market, they have to better or develop their merchandise. It is the lone manner to pull clients by supplying each clip betterments to the bing merchandise.

In this modern society, visual aspect is a cardinal factor to the pick of a merchandise. For case light colorss like, tap coloring material, pull largely adult females and dark colorss, like black, colour are largely for work forces. Therefore in order to convey satisfaction as per to the gustatory sensation and penchant of consumers, enterprisers have to travel for inventions.

Furthermore some razors have specially been designed for luxury intents whereby merely the high category earners can utilize them. In a sense, it encourages inequality in the society but if seen from another point of position, it can besides deter inequality since razors are available at low cost and they are cost- effectual as good. Meaning anyone can afford a razor which is safe and has a sensible life span.

Razors have been portion of human day-to-day tools. In whichever design or visual aspect it will be in the hereafter, it will still hold the same intent. Inventions will certainly come in such a market. Possibly razors will go more environmental friendly and even cheaper. It will hold other equipments added to it like for case the shaving gel or froth already included with razor and which will automatically do usage of the gel or froth for usage. However, this will demand research so as to supply such installations with low-cost monetary value. In which of all time angle it may be looked at, a razor will be a razor. It will everlastingly and of all time in human lives.

*Innovation chart Mentions:

– ( hypertext transfer protocol: //www.cachebeauty.com/ichabod.htm )

– ( hypertext transfer protocol: //www.idsgn.org/posts/now-and-then-do-we-really-need-five-blades/ )

– ( hypertext transfer protocol: //www.heritage-images.com/Preview/PreviewPage.aspx? id=1151897 )

– ( hypertext transfer protocol: //iavbbs.com/gflinn/schick.htm )

– ( hypertext transfer protocol: //badgerandblade.com/vb/showthread.php? t=67834 )

– ( hypertext transfer protocol: //www.straightrazorplace.com/forums/shaving-safety-razors/49940-pils-double-edge-safety-razor.html )

– ( hypertext transfer protocol: //preventrazorburn.com/tag/razor-bumps/ )

– ( hypertext transfer protocol: //maisonbisson.com/blog/post/11125/onion-story-predicted-five-blade-razors-in-2004/ )

– ( hypertext transfer protocol: //www.bocaraton.com/index.aspx? pid=1479 )

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