Identify and discourse the standards that faculty members and others use to measure the comparative success of a household concern

Family Business – A Critical Part of the Economy

Family concerns are going an of import portion of many economic systems around the universe. Their sustainability to the planetary economic growing, as today household concerns carry the weight of economic wealth creative activity in most of the states around the Earth. Entirely in United Kingdom, over 65 per centums of the concern autumn into this class or equivalent to 3 1000000s out of 4.6 private sector. In many ways, the household concern is synonymous with the other entrepreneurial organisation as a agency of working chance for wealth creative activity in order to supply for the fiscal well bring of the laminitis ‘s household. Many big successful transnational organisations such as, Wal-Mart, Ford, Carrefour, BMW were started by laminitiss who went on to construct their ain household imperiums. Therefore, household concerns are like a critical function in economic development non merely through their concern parts but besides making an investing environment that is unfastened, safe, secure and transparent. There are many ways in which the faculty member usage to entree the comparative wellness of a household concern. This includes corporate administration, household administration, concern public presentation, philanthropic gift and societal duty.

Corporate Administration in Family Business

“ Corporate administration refers to the procedures, constructions, policies and Torahs that govern the direction of a company. ” ( 1 )

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“ The administration model describes whom the organisation is at that place to function and how the intents and precedences of the organisation should be decided. This concerns how an organisation should work and the distribution of power among different stakeholders. ” ( 2 )

Corporate administration has become and progressively of import issue for organisations for two chief grounds. First, the demand to divide ownership and direction control of organisations particularly in household concerns as most of the houses operate within a hierarchy, or concatenation of administration. Second, there has been an increasing inclination to do organisations more visibly accountable, non merely to those proprietors and directors in the administration concatenation but to a wider scope of stakeholders, including the local community.

It besides refers to the manner the board oversees the operations of a company and about how board members are accountable to the company and its stockholders. The cardinal intent of corporate administration is to advance answerability, transparence, equity, revelation and duty. The nucleus values which are relevant to the success of all concern. The companies with sound corporate administration normally perform better than other companies. As greater answerability can supply a better entree to external capital such as, Bank, which can take down funding cost and higher recognition evaluation of the companies, hence increase the investor ‘s assurance over the company.

As growing is increasing in household owned house every bit good as the impact on globalisation, corporate administration go really important in household concerns. As it can assist in pull offing growing, as household concerns expand, the relationship between proprietors, directors and employees become more complex. Corporate administration can assist seting them in topographic point and cut downing the struggle between them. Regulate the right policies in order to pull off the complexness. This helps the house to make stronger organisational construction that has clarified functions, describing lines, and delegation of duty. It besides draws the line between ownership and direction and separates policy way from daily footing of the company.

Corporate Governance besides influence in the leading sequence by guarantee that leading passage does non interrupt the company ‘s growing. Clear policies for recruiting and choice of the right household member is required in order to go through on the success to the following coevals, corporate administration demands to be made portion of the household house ‘s civilization.

Family members normally have struggles among themselves particularly when working together in the household concern. Corporate Government helps them decide such struggles therefore they can concentrate on other cardinal countries such as encouragement up the gross revenues etc.

The long-run success for household concerns is based on the right enlisting and a good homo resource direction. A administration system that provides clear guidelines for using household or non-family members and impartial performance-based publicity is indispensable to the sustainability of the concern.

Finally corporate administration aid guarantee the equity as unfastened determination devising and process can guarantee equity in measuring and honoring both household and non-family employees are indispensable tools in avoiding tensenesss and increase the repute of the company.

Many family-owned concerns are encompassing corporate administration in order to procure their long-run hereafter. Over the past, many houses have taken the enterprise to formalise policy models and constructions for effectual administration. Particularly the house that enter a new stage of growing and integrates more closely with the planetary economic system, household concerns that ignore corporate administration frequently lose their competitory border in the hereafter.

Family Governance

It is an understanding that relate to the relationship between the household and the concern. It focuses on guaranting that the wealth of the household continues and grows from one coevals to another. It is besides the distribution of power that already be. ( 7 )

“ Family Governance is a multi-generational direction techniques designed to guarantee that the household ‘s history, values and wealth extends good beyond the typical two coevalss ” ( 7 )

The Harvard Business School stated that “ Family administration has three constituents which are as followed. Periodic ( one-year ) assembly of the household, household council meetings for those that benefit from a representative group of their members making planning, making policies and beef uping concern household communicating and bond. And in conclusion, a household fundamental law which are the household ‘s policies and steering vision and values that regulate members ‘ relationship with the concern. ” ( 7 )

These aid to guarantee the development of lucidity on functions, rights and duties for the household members. It encourage household members, household employee, and household proprietors to move responsibly toward the concern and the other household members. It regulate appropriate household and proprietor inclusion in concern treatments. ( 7 )

Business Performance

Another basic standard to measure the comparative success of the household concern is the step the concern public presentation itself. Once the concern is established and running good, the concern might necessitate to be after in front alternatively of let things continue to run as they are. Progress should be reappraisal after the early phases and hence place how efficient it is for illustration, the market place that the house has established and make up one’s mind on the following measure.

KPIs which stands for Key Performance Indicator is one of the tool in which many houses use to measure how good the concern is executing, foregrounding the strengths and countries that could be improved and proposing the actions that need to take to implement the betterments.

It measure how does the concern distinguish itself from the competition in the eyes of clients and providers. Which make the concern better than the competition and the concern chief cardinal strengths, the manner in which the concern public presentation are developed and monitored.

Fiscal KPIs are to mensurate the end products non inputs analysis tool. They can be achieved if you get everything else right. Critical success factors in the countries of client position, internal position and future position must hold a step and can be monitored. They are normally unpinned by the critical procedure which means that we have to make better than the competition in order to accomplish the fiscal KPIs. It is critical to reexamine the advancement of the concern.

Fiscal consequence can be use to measuring the success of the concern. Such as, the turnover, the border, and some ratios i.e. pitching. Businesss that rely on investors who expect regular returns need to supply positive fiscal consequences on an on-going footing. Fiscal consequences are a popular tool for measuring success because they are readily available, easy apprehensible and unambiguous.

The client acceptableness consequence besides can be step in term of the figure of clients, mean spend per client, figure of new clients, degree of client satisfaction and feedback and per centum of concern focused in peculiar group of client.

Corporate Social Responsibility ( CSR ) and Charitable Giving

“ Corporate Social Responsibility is concerned with the ways in which an organisation exceeds the minimal duties to stakeholder specified through ordinance and corporate administration. This includes considerations as to how the conflicting demands of different stakeholders will be reconciled. The legal and regulative models pay uneven attending to the rights of different stakeholders such as clients, providers or employees. Who have a legal relationship with the organisation, and community stakeholders, such as local communities, consumers and force per unit area groups who do non hold the protection of the jurisprudence to the same extent as the first group. Therefore the CSR policies of companies will be peculiarly of import to these community stakeholders. “ ( 2 )

The manner in which the company act toward the societal and environmentally responsible nevertheless, besides make sense commercially for the concern and the company diverseness of work force, energy efficiency.

Measuring the effectivity of CSR

CSR can assist the houses to cut costs and hike gross revenues, nevertheless, there are other important benefits which concerns sometime bury approximately, as they are somewhat harder to mensurate. Benefits such as improved repute, stronger client trueness and motivated employees can be measured. For illustration, improved motive could take to cut down absenteeism and decreased staff turnover. Similarly, client trueness could increase degrees of repetition buying.

The measurings will likely merely demo the immediate impact of CSR. The biggest benefit can be the long-run betterment in your repute. ( 6 )

The justification of the comparative success standards in my household concern

My household concern which I would do the justification of the comparative success standards to is Siam Gas and Petrochemicals Public Company Limited ( SGP ) whom Liquefied crude oil gas ( LPG ) distributer runing throughout Thailand.

In term of Corporate Governance

In my household concern, there are regular board meeting carried out at least one time each month where every members of the board in this instance half of the room is filled with the household members are required to go to the meeting.

My male parent has a function of Chairman while my brother is working as a Managing Director. The functions of Chairman and Managing Director is really different. They might hold some struggle over some of the issues as a president, he is determination shapers, he plans things in front over the enlargement scheme of the company. While the pull offing manager function is to concentrate on the countries inside the company such as, finance, selling, forces and production throughout the concern and therefore measure the determinations and reported to the president, hence they have different perspective point of position towards things.

The non-family member managers who are selected to work inside the company normally have their outstanding public presentation in their direction accomplishments but their function is non every bit high as the family-member manager.

SGP leading manner would be the democratic manner as the company policy allowed everyone who working inside the company have their ain sounds in the brand the determinations or suggest the betterment in any specific country of the operation and base on balls on their ideas to the line directors in the countries they are working in and they therefore pass it on to the top direction and the determination remain at the top to make up one’s mind.

At SGP, they believe that to accomplish significant growing, prosperity, stableness, sustainable development and self-respect is through our strong committedness towards good corporate administration.

Corporate Governance provides transparence and monitoring system every bit good as Fosters positive relationship between SGP and all stakeholders. Good corporate administration is regarded as a subject that SGP managers and forces at all degrees are to keep and pattern purely. As a consequence, we can increase long-run value, proportionately added benefits and satisfaction.

In term of Family Governance

Since my household is little in size with less than 10 peoples pull offing in the concern and most of us lived in the same house. It is easier for us to pass on and particularly while we are all working together in the same company. Therefore we meet mundane even outside the office clip and discourse the struggle or job which may happen throughout the concern over dining tabular array.

The company continuity has been traveling on for over 40 old ages now and it will be go throughing on to the following coevals and so on. My brother is now the 2nd coevals where I believe that his kids will besides go on to work in our household concern in the hereafter.

There are no specific preparation for the following coevals in order before to work inside the company, but I would propose that working outside the company for the few old ages in order to acquire the thought for the betterment or the specific function would be helpful for the person every bit good as the company.

As SGP is operated as the populace limited company, therefore there are dividend which gives out to the stockholders each twelvemonth, nevertheless, some of the household member who working in the concern but did non hold portion in the ownership of the company may hold struggle over this, as they have no benefits, this implies to the in-law etc.

In term of Business Performance

SGP is a big LPG distributer in Thailand with a 2nd largest market portion in the LPG sector. Their fiscal public presentation has shown satisfied net income degree which has progressively each twelvemonth due the high demand of the LPG as it is the replacement of the gasoline. The rise in oil monetary value leads to the addition the demand of the LPG ingestion. The company uses KPIs tool in order to analyse the public presentation in each section every one-fourth.

The company program for the enlargement in the South East Asia is traveling good harmonizing to the recent return over in the gas port in some portion of China.

In term of Corporate Social Responsibility

Corporate Social Responsibility has been incorporated in SGP concern scheme since they started their concern. They has increase the chief concern on the concern environment, the company concentrated more on pull offing their operations responsibly and expeditiously amidst this current complexness, every bit good as lending to socio-economic development.

The chief focal point is on bettering the wellness, safety, security, environment for their employees and other stakeholders. Besides they aimed to bettering the safety at the workplace and increase the degree of consciousness for people who working inside the company.

SGP believe that invested in the community plans that help bettering people quality of life and their instructions.

The chief end of this betterment in the country of safety, security, wellness and environment is to be able to carry on its activities without doing impact on the forces and belongingss of the company, the contractors, the populace and environment.

This besides can assist SGP to increase the motive at the workplace and can promote people to take corporate duty for presenting betterment to the patterns in their several workplaces. To minimise the figure of the accidents and losingss which can happen throughout the operation of the concern.

Since SGP is operated as energy distributer, they has good purpose to corporate societal duties concentrating on their operational, communities every bit good as the society at big. As they are appreciates that the liquefy crude oil derived from beneath the surfact of the Earth is priceless hoarded wealth of the Kingdom of Thailand. The company hence has the attack to return these benefits to the society as a whole by cultivate rational assets for communities and society which taking to improved lives, instruction, environment in local communities

As the function of Chairman my male parent donated some of the earning each twelvemonth in order to construct the local schools and infirmary for the poorness country where they are needed. Recently, this few months SGP has besides been donated the imbibing H2O to the inundation victim and money to many other charities.


To reason this I believe by fiting up some of those standards I have suggested earlier SGP seem to be a successful household concern where they have good corporate administration, household administration, outstanding concern public presentation, societal duties towards their stakeholders and the local communities.

Mention and Bibliography

( 1 ) Niehm. L. S. and Miller N. J. Journal of entrepreneurship and the impact of Mangerial Role of Family Business Success

( 2 ) Johnson. , G, Scholes. , K and Whittington R. , Exploring Corporate Strategy Text and Cases, 7th edition p.165, 191-193

( 3 ) Dawson A. , Private Equity Investment in Family Firm: an probe of Decision-Making Models and Criteria. Dissertation submitted to Universita Commerciale Luigi Bocconi in partial fulfilment of the demand for the Ph.D. in Business Administration and Management.

( 4 ) Sharma. P, Chrisman J. J. , Chua J. H. , Strategic Management of the Family Business: Past Research and Future Challenges.

( 5 ) Hess E. D. , The Successful Family Business, A proactive Plan for Pull offing the Family and the Business, ( 2006 )


( 6 ) Corporate Social Responsibility, Measure the effectivity of your corporate societal duty hypertext transfer protocol: // r.s=m & A ; r.l1=1074404796 & A ; & A ; r.l3=1075408468 & A ; r.l2=1074446322 & A ; type=RESOURCES & A ; itemId=1075408572

Accessed 26 November 2010

( 7 ) Davis. J. , The Three Components of Family Governance ( 2001 )

hypertext transfer protocol: //

Accessed 25 November 2010

( 8 ) Siam Gas and Petrochemical Public Limited Company chief web site hypertext transfer protocol: //

Accessed 25 November 2010

( 9 ) “ Keeping the Business in Business ” , [ on-line ] available at

hypertext transfer protocol: //

Accessed 25 November 2010

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